IT’S IN OUR DNA
Lapid Leaders Africa is an entrepreneurial ecosystem where young leaders and entrepreneurs share the same goal: to bring innovative ideas to the marketplace. We supports students in their entrepreneurial learning by providing world-class resources and opportunities to connect and learn from other entrepreneurs
We are building a dynamic community of entrepreneurs and thought leaders who are using entrepreneurship to change the lives of people in Africa. We get several leading entrepreneurs to mentor or be guest speakers at the Entrepreneurship Labs. These sessions inspire Lapid Leaders to become innovative entrepreneurs.
A FULL SPECTRUM OF SUPPORT
Many students join the Lapid Leaders Experience with little or no experience in entrepreneurship. However, our entrepreneurship ecosystem that is a rich learning environment of it’s own kind, and a bold, progress–driven culture, that embraces innovation and risk, has resulted in them setting up start-up companies or even social enterprises.
- What is entrepreneurship?
- What are the key skills and characteristics that successful entrepreneurs possess?
- What is the entrepreneurial mindset of a successful entrepreneur?
- Do you have the interest and aptitude to be a successful entrepreneur?
Module 2 – Ideation I: Opportunities identification – Successful entrepreneurs must be able to recognize viable opportunities. The focus of the Module is to help the students understand “ideation” as part of the innovation process.
- Understand the Ideation process
- Challenges the participants to expanding their thinking outside its usual confines in order to “think sideways.”
Module 3 – Ideation II: Creative Thinking – Creativity allows entrepreneurs to thrive in an ever-changing world and unlocks a world of possibilities.
- What does creativity look like?
- Why is Creativity important?
- How can you unleash that inner creative genius?
- Understand the design thinking process
- Develop an awareness of how design thinking can be applied in a wide range of contexts, from the personal space to global issues
- Develop a product or service to meet identified user needs through effective design thinking methods
- Understand what is a Business Model Canvas and its 9 sections
- Develop a Business Model Canvas for their Business Idea
- Understand the lean canvas model
- Understand and develop tactics to test key assumptions in the business idea
- Develop and implement a problem research / interview plan
- Students will be assigned to mentors and begin working together
- What is UX and why does it matter?
- Understand the UX Process
- Develop detailed customer profiles called personas
- Explore the concept of a minimum viable product (MVP)
- Create/design an appropriate MVP for their business.
- Develop Empathy Maps
- Understand the Customer Development Model
- Undertake “customer development” to identify unmet customer needs and formulate hypotheses about how to meet those needs in a feasible way
Introduced to the various marketing tactics that startups use to make potential customers aware of their product or service
Develop marketing tactics to use to connect with customers to help test the MVP
Module 10: Business Development for Start-ups – Nothing happens until something is sold. This Module focuses on helping participants to develop selling strategies
- Understand the art of sales: characteristics, tactics and planning
- Differentiate between Marketing and Sales
- Develop a targeted list of prospective buyers
- Prepare a sales call preparation / pitch
- Learn about pricing strategies and develop a pricing strategy and price to be tested for their product or service
- Define the market size opportunity for their business in terms of a total addressable market and serviceable addressable market
- Complete a financial model for the business and compare how different revenue and expense inputs impact viability.
- The goal of this phase is to validate Product/Market fit by placing the MVP with potential customers and measuring the response
- Students will launch and measure the effectiveness of their MVP with tracking tools and through the interpretation of results
Module 13: The Pitch (Project Challenge Day) – The Experience will culminate with squads pitching their business story to investors and mentors. The participants will be charged with developing the financial story that supports whether a business idea and team should be awarded funding to continue and pursue their idea. Participants will choose whether the pitch is an academic activity only or a pitch for real funding.
- Be able to determine if a business model is repeatable, scalable and worth funding
- Learn the process of developing a pitch to investors which includes: clearly presenting their product solution, the problem they are solving, the evidence they have gathered during the Labs to support further pursuit, and the financial viability of their model